RoadAhead - Removing Uncertainty in Travel. Creating a Data Warehouse for Green Transportation Nudging

Abstract

This paper describes a data warehouse approach to environmentally friendly transportation nudging.

Transportation makes up a significant part of global carbon emissions. These emissions impacts both the climate and the health of individuals. As such, efforts should be done to address transportation patterns and habits. In addition to the reduction of air pollution, making people more active through active transportation has health benefits of its own.

Nudging is a tool meant to affect a person's choice in a non-coercive manner. An example of a transportation nudge is giving reminders of when a bus to a chosen destination is close to a nearby bus stop. The goal of this project is to nudge people to use healthier and greener transportation options by providing certainty in travel. We believe that we can affect a person's choice by providing them with relevant information about their travel paths.

In this thesis research into relevant data sources are investigated and an initial system was created to reach the goal of this project. An IoT device was also developed and tested for this purpose. The system created provides information relevant for in-city traveling based on data analysed from multiple sources. In addition to the initial system, research into possible enhancements and the future of the system is investigated.