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dc.contributor.authorHoque, Mohammed Ziaul
dc.contributor.authorMyrland, Øystein
dc.date.accessioned2022-03-22T12:31:28Z
dc.date.available2022-03-22T12:31:28Z
dc.date.issued2022-01-13
dc.description.abstractConsumers are entitled to eat safe food, so authorities should ensure that this right is preserved by enacting regulations and ensuring compliance through enforcement activities. Safety inspection is key to the enforcement system. Therefore, this paper presents an analysis of consumer responses to a regulatory scheme for safe seafood. The regulations consist of national and local authority enforcement and subsequent follow up activities to ensure that all wild and farmed fish in all product formats are safe. We collected primary data from two major cities in Bangladesh, Dhaka and Chittagong. The data were analysed using conditional and generic multinomial logit models to identify different utility ratios. We find that consumers expect safety control information at a low mental cost or effort. They value fish safety inspection highly in their affective reaction, whereas this value is lacking in their cognitive response. The individual parameter estimates show that consumers' preferences for both wild and farmed fish are significantly positive. They are most likely to reject frozen fish and be willing to pay less for it. Wild-caught fish creates utility for consumers without any food safety inspection, but this is not the case for farmed, frozen fish. The lack of authorised food safety inspection significantly decreases utility, suggesting a positive market potential, particularly for farmed fish with local authority safety certification.en_US
dc.identifier.citationHoque MZ, Myrland ØM. Consumer preference for fish safety inspection in Bangladesh. Aquaculture. 2022;551en_US
dc.identifier.cristinIDFRIDAID 1987841
dc.identifier.doihttps://doi.org/10.1016/j.aquaculture.2022.737911
dc.identifier.issn0044-8486
dc.identifier.issn1873-5622
dc.identifier.urihttps://hdl.handle.net/10037/24486
dc.language.isoengen_US
dc.publisherElsevieren_US
dc.relation.ispartofHoque, M.Z. (2022). Consumers’ Value Perceptions of Seafood. (Doctoral thesis). <a href=https://hdl.handle.net/10037/24489>https://hdl.handle.net/10037/24489</a>.
dc.relation.journalAquaculture
dc.rights.accessRightsopenAccessen_US
dc.rights.holderCopyright 2022 The Author(s)en_US
dc.titleConsumer preference for fish safety inspection in Bangladeshen_US
dc.type.versionpublishedVersionen_US
dc.typeJournal articleen_US
dc.typeTidsskriftartikkelen_US
dc.typePeer revieweden_US


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