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dc.contributor.authorAhmed, Saad
dc.contributor.authorKjørstad, Marianne
dc.contributor.authorMuller, Gerrit
dc.contributor.authorSundheim, Ottar
dc.date.accessioned2023-09-20T11:05:06Z
dc.date.available2023-09-20T11:05:06Z
dc.date.issued2023
dc.description.abstractMajority of the start-ups fail in the early stage of the development due to lack of validation. This paper focuses on high-tech start-ups and investigates the use of data and/or big data at this stage. The study found that early-stage start-ups fail because they create products or services not needed in the market. Early validation through an agile approach can help these young companies to manoeuver through a turbulent external environment. The results show that big data or data can act as a support at this stage. However, there are various barriers that need to be addressed for successful data adoption. The paper proposes an early validation user guide (EVU) to overcome these barriers and make data adoption easier. The EVU can provide start-ups the tools to use big data or data as a support for early validation based on the market context of the start-ups.en_US
dc.descriptionSource at <a href=https://circulareconomy.europa.eu/platform/en/news-and-events/all-events/ispim-innovation-conference-2023>https://circulareconomy.europa.eu/platform/en/news-and-events/all-events/ispim-innovation-conference-2023</a>.en_US
dc.identifier.citationAhmed, Kjørstad, Muller, Sundheim: Early Validation of High-Tech Start-ups by Using Big Data. In: Bitran I, Bitetti L, Conn S, Fishburn J, Huizingh E, Ritala P, Torkelli M, Yang J. Innovation and Circular Economy, Proceedings of XXXIV ISPIM Innovation Conference, held in Ljubljana, Slovenia on 04 June to 07 June 2023, 2023. ISPIM Lappeenranta University of Technology Pressen_US
dc.identifier.cristinIDFRIDAID 2176443
dc.identifier.isbn978‐952‐65069‐3‐7
dc.identifier.urihttps://hdl.handle.net/10037/31115
dc.language.isoengen_US
dc.publisherISPIM Lappeenranta University of Technology Pressen_US
dc.rights.accessRightsopenAccessen_US
dc.rights.holderCopyright 2023 The Author(s)en_US
dc.titleEarly Validation of High-Tech Start-ups by Using Big Dataen_US
dc.type.versionpublishedVersionen_US
dc.typeChapteren_US
dc.typeBokkapittelen_US


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